Skip to content
GTM Agent Weekly

Recipes

Goals, not tools.

Each recipe starts from something a sales leader wants and chains a few agents, in order, into one system.

Recipe of the week

Answer every inbound lead fast

Score each new form lead for fit, prep the rep before the first call, get call notes into the CRM automatically, and draft the follow-up for anyone who goes quiet.

  1. 1Score inbound form leads for fit, alert...
  2. 2Deliver a one-page account brief to the...
  3. 3Attach Fathom AI meeting summaries to...
  4. 4Daily follow-up agent: checks for...

4 steps · intermediate

All recipes

Coach my team on better discovery

Score every discovery call against one rubric, find the patterns behind calls that went nowhere, give managers a weekly coaching digest, and let reps practice the weak spots with an AI buyer.

  1. 1Score every sales call against a rubric...
  2. 2Cluster non-converting SDR calls into a...
  3. 3Give every seller a voice AI buyer to...
  4. 4Build a buyer-persona roleplay partner...

4 steps · intermediate

Keep my pipeline honest

Catch weak meetings when they are booked, flag risky moments on calls the same day, clean the CRM every week, and start each Monday with a pipeline digest and sharper one-on-ones.

  1. 1Flag booked meetings where the prospect...
  2. 2Alert deal owners to risk signals in...
  3. 3Clean the CRM weekly with an agent that...
  4. 4Post a Monday pipeline digest so the...
  5. 5Prep each weekly forecast one-on-one...

5 steps · advanced

Run a great field day

Plan the right in-person visits in an efficient route, walk into each stop with a short account brief, leave a personalized page behind, and log every visit and next step afterward.

  1. 1Plan a rep's field day: scored stops,...
  2. 2Deliver a one-page account brief to the...
  3. 3Generate a personalized landing page...
  4. 4Plan a rep's field day: scored stops,...

4 steps · intermediate